PRESS RELEASES

Magazine editors are looking for very specific things in a press release—encompassing tone, content, and format—otherwise they are not likely to appear in print. We can clue you in to what these elements are, helping you develop a format for the successful publication of your important news. In addition, we can help you identify who should receive this information, how it should be presented in the cover note, and what types of images (including resolution and file type) are appropriate. These things matter, and a few simple changes can mean the difference between your releases being taken seriously or going straight into the trash.

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